Could your idea be the start of a successful business? July is a time for fireworks, cookouts and remembering how wonderful it feels to be free. Why not take control of your own independence and forge ahead with your idea? While starting a business venture can be a bit intimidating, it can also be highly

If you have these 10 traits, you’re on the right track. When it comes to the processes and mindsets that makes product designers successful, it’s all about gaining perspective. It takes great imagination, curiosity and ingenuity to become a product designer. You have the vision to fill a consumer need with your product, but do

Exploring the visual voice of your brand and how to tap into today’s dynamic market. If your brand could talk, what would you want it to say about your product and your business? While the answers to that question will vary from brand to brand, it’s nonetheless a critical question to ask before going to

Happy Mothers of Invention Day We call them ‘mompreneurs’ or ‘mom inventors’, but many people don’t realize the significant contributions that women bring to innovation. The paper bag, windshield wipers, Kevlar, the dishwasher, disposable diapers, retractable dog leashes, even Monopoly – all invented by women. As a woman-owned company, SnS Design celebrates the contributions that

A few things to consider and why it matters.

Asking what you should spend on your new product’s packaging and design is a loaded question. Answers differ from product to product and company to company. There’s no one way to answer without knowing more about your brand and your end goals. So, instead, we’ll start by looking at things from the consumer perspective.  

'Big Idea' Product Design Show, "Make48" (Season 2 Episode 3)

Nisha Sawhney, CEO of SnS Design of New York City, is featured in Season Two, Episode 3, as a focus group pre-judge and product design expert for the new-product development hit creativity reality series, “Make48.” Episode 3 was filmed several months ago and is now airing on PBS as well as being streamed to 200

AireSpa® Home is a 4 in 1 patent pending air enhancement system

Easy to Use, Intuitive User Interface for True Smart Appliance   SnS Design designed the sophisticated yet simple-to-use, 7-inch, wifi-enabled touchscreen interface (UI) for the new AireSpa® is a 4-in-1 patent pending air enhancement system (www.airespa.com) . The UI design project, led by chief industrial designer and SnS Design president Nisha Sawhney, included product design, engineering

With Passion and Commitment, You Can Bring Your Product to Market THIS YEAR.

With the New Year fast approaching, there’s no better time to make a plan to turn your idea into reality. It starts by making a checklist and creating a strategy – things you do this time of year anyway. So, why not do it for your financial freedom? By this time next year, your product